Another advertising tenant is decamping from Midtown South to lower Manhattan.
Gyro, an edgy business-to-business agency, has leased 22,312 square feet, or the entire 14th floor at 115 Broadway.
The global ad firm is moving and expanding its headquarters from 31 W. 27th St. after a space search led by Keith Ellis of Savills Studley.
The new space in the 1904 landmark building is getting a thorough redesign.
“It will combine the legacy of its Gothic architecture with state of the art of technology and seamless connectivity,” said Keith Turco, the agency’s New York president. “This offers our growing advertising agency a chance to keep embracing change.”
The office space is now amenity driven by the tenants, according to building owner Richard Cohen of Capital Properties.
The building, also known as 2 Trinity Centre, is getting a modern high-floor tenant’s-only gym, a high-tech conference center with computer “white boards” and a golf simulator with a pro on hand to help correct that pesky slice.
Building owner Richard Cohen of Capital Properties was represented by CBRE’s Brad Gerla, Sam Spillane, Adam Foster and Michael Rizzo.
“They love the look and feel of the building,” said Gerla of the tenant.
Gyro believes the Big Apple is “fertile ground for a new generation of creative thought.”Chase Digital Media eyes lease at Manhattan West
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New York City Office Sector Report (Q2 2014)