Jeff Hook

Jeff Hook

Senior Managing Director
Savills Studley - San Francisco
+1 415 617 9651

Professional Expertise

As the Corporate Property Advisor for the Savills Studley Project Team, Jeff oversees the analysis and implementation of a plan for the adaptive reuse of any existing facility, the sale/leaseback of existing facilities, or ground-up development of a new project. As potential scenarios emerge that require governmental entitlements and new construction or major renovations, Jeff provides the analysis of costs, risks and benefits, as well as conducts any entitlement processes necessary to complete the plan. In the event a development scenario is selected, Jeff will lead the implementation team. Jeff's expertise spans all activities necessary to successfully advise corporate clients, and to implement on their behalf the acquisition, entitlement, financing, site plan, building design, and construction management.

Activities & Achievements

Mr. Hook began his career in the commercial real estate industry in 1973, as a production manager with Greater Suburban Mortgage Company. In this capacity, Mr. Hook was responsible for business development through establishing new developer contacts with whom to generate commercial construction and take out loans.

In 1977, through contacts developed during his tenure as a mortgage banker, Mr. Hook was recruited by the Oakland office of Coldwell Banker Commercial Real Estate Services, Inc. Mr. Hook began his career in the brokerage side of the commercial real estate industry as a Sales Consultant in the Retail Division of the East Bay office. In this capacity, Mr. Hook continued to work with the developer contacts established through his lending experience, as well as developed relationships with new and expanding commercial real estate development firms active in the Bay Area. Mr. Hook initially listed shopping centers with space for lease, and soon developed the experience to procure listings with developers building new centers.

In 1982, during a severe slow down in retail commercial development in Northern California, Mr. Hook was instrumental in developing several industrial projects. Of particular note was a distribution requirement of a major retail client, Mervyn's Department Stores. Mr. Hook developed and leased a build to suit facility for Mervyn's Department Stores to house their corporate headquarters and western U.S. distribution center in Newark, California.

In 1985, with the return to health of the retail segment of the marketplace, Mr. Hook negotiated a commitment from Safeway Stores to anchor a proposed 12-acre retail center to be developed at the entrance of Arroyo Industrial Park. In a joint venture fee development arrangement, Mr. Hook successfully negotiated the general plan amendment and zoning designation, as well as all use and design criteria with the City of Livermore necessary to convert Industrial zoned land to retail. The center operates successfully today as Arroyo Shopping Center, anchored by Safeway and Long's Drug's, and co-tenanted by Applebee's, Burger King, Blockbuster Video, Baskin Robbins and Togo's. Mr. Hook later negotiated the successful sale of the completed leased development.

In 1987, Mr. Hook was recruited by the principals of Fox & Carskadon Commercial Services, Inc., headed by ex-Coldwell Banker brokers from the South Bay Region, to become their Regional Sales Manager. In this capacity, Mr. Hook was charged with the responsibility of expanding Fox's market share through Mr. Hook's retail contacts. The strength of Mr. Hook's contacts was demonstrated in two projects of note. Firstly, Mr. Hook was instrumental in negotiating with Nordstrom Department Stores to have their first Northern California Nordstrom Rack store co-anchor an off-price promotional center with Marshall's in San Leandro, California. Mr. Hook's team developed the project as fee developers for Reynolds & Brown (industrial developers), the owner's of the property.) Today the project, Marina Square, is operating successfully with such notable tenants as Nordstrom Rack, Marshals, Eddie Bauer and Old Navy. Mr. Hook subsequently participated in the successful sale of the completed leased development in 1993.

The second project of note developed by Mr. Hook while with Fox was the Gateway Centre, located in San Ramon, California. Again, through relationships with both Lucky Stores (now Albertson's) and Walgreen's, Mr. Hook was successful in gaining all development approvals and completing the leasing of the project, which consisted of 225,000sf of retail, in addition to 140 single family dwelling units. Mr. Hook later listed the property for sale in a joint agreement with Coldwell Banker. Mr. Hook successfully negotiated the sale of the completed leased development to MetLife Realty Advisors.

Beginning in 1993, Mr. Hook partnered with another veteran real estate professional, Mehmet Noyan (ex of both Coldwell Banker and Donahue Shriber Development Company), to create Northern Retail Group. Serving long time clients in the areas of site selection, development, lease negotiations, and investment sales. Mr. Hook and Mr. Noyan developed several rnixed-use projects from Napa to Fresno. Of note was the 410,000sf Target Center, located in Modesto, California. Hook and Noyan represented Target Stores in their search for San Joaquin Valley sites. Upon locating an approved site, Hook and Noyan developed the Target Center under a fee development agreement with the property owner.

Moving in 2000 to Trammell Crow Company, Mr. Hook worked in the development capacity as well as site selection representation for both retail clients and developers. In 2003, Mr. Hook successfully developed a 198,200sf build to suit for The McGraw Hill Companies in Salinas, California. In 2004, Mr. Hook was instrumental in negotiating a contract between Bayer Properties and LSI, Inc. for the purchase of surplus property in fort Collins, Colorado. The 58.5 acre property is now under construction as a mixed use retail development.

In 2005, Mr. Hook successfully negotiated another fee development agreement with the original owners of the land under Vintage Faire Regional Mall in Modesto, California. The Hahn Company developed that mall, but did not procure the 45 acre expansion piece. This property is being developed as Vintage Promenade, a 325,000sf specialty center, including a theater, retail shops & restaurants, office and residential.

In 2007, Mr. Hook revived the relationship with Mervyn's and successfully sold Mervyn's 396,000sf corporate headquarters in a sale/leaseback transaction. Prior selling the property, Mr. Hook initiated a minor subdivision, carving out excess parking, and conducting the entitlement process to rezone to high density residential. That process is now complete, and the property is in escrow to a local builder.


Jeff graduated from San Jose State University with a degree in Economics.

Broker License


Corporate License


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